June 10th, 2010

LESSON IN MARKETING

Hi folks, sorry i have not posted for a while. I have had a few issues to deal with, mainly technical (again). Big thanks to those who have helped me out, you know who you are, I appreciate it big time.

Ok, this won’t be a long post as I have added a video to explain it a bit better, mainly to get me used to doing videos to be honest, but I hope I get it across ok.

The main reason for this video post is to explain how important it is to keep your wits about you in the marketing game. I want it to explain that if we want to make money in this game, we need to start to analyse how we are getting marketed to. We need to learn how successful marketers use the sales funnel to suck prospects in, and make the big bucks with the high priced back end products.

Enjoy, learn, and catch up soon.. peace, Nicky.






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27 Comments to “LESSON IN MARKETING”

  1. June 10th, 2010

    Jaycee Says :

    Hi Nicky

    It’s good to hear from you! I’ll always remember that you were the very first commenter ever on my blog and you called me “Bloody Mad, woman!” :)

    I’m sorry you haven’t been so well, and I can understand feeling down in the dumps. I’m up and down with those kinds of emotion, too.

    You put together a good video there on the sales funnel, very engaging. I watched it all the way through and I can understand you wanting to snap the product up.

    My husband said an important thing to me about that reaction just yesterday. It’s called “Hypnotic Selling”. As you said, these guys are masters at what they do – they train in how to do it. It’s on the basis of ‘Neuro-linguistic Programming’ NLP, which uses keywords and subconscious techniques to persuade us at a deep inner level to buy into whatever they are promoting. I’m not saying it’s anything bad (though I used to think so!), it can be a helpful technique. And of course I wasn’t on the call, so what do I know?

    But what I am saying, politely as I can, is…you’ve already got most of what you need to make a success of your business. Yes, the techie stuff might still be a headache, but you’ve got all those forum friends who can help you crack that.

    And though the product sounds wonderful, and I wasn’t on the call to fully appreciate the great stuff it can do – which I don’t for a moment doubt – I still think its better, more ethical and wiser in the long run, just to plough on with what we started at MWA3.0. Build relationships, get seen and heard on your blog, facebook, twitter, youtube, forums etc. etc.

    As long as you are being yourself, true to yourself, what you have to share will have power. Because nothing is more powerful than the truth.

    Empires can be, and are, built on lies – but one day, as we have seen so many times in the corporate world, they will all come tumbling down. Think Enron, Robert Maxwell and many more…

    Nicky, don’t take what I said as any kind of criticism, it’s not intended as such. But I think you have a special something. You are a deeply genuine person and your emotional commitment to this journey is evident – as it should be. I wrote a blog post about being real – and you sure are that.

    I like listening to your story. I know times are hard, but I am confident they will get better. Times are tough for me, too. I gave up my job for this marketing journey and I haven’t made a red cent yet!

    But I am learning a lot about me and about marketing. AJ is doing a good job there. And though affiliate marketing is a money spinner – it only works at its best when people know, like and trust the affiliate themselves.

    So, glad that you’re back. Stick with it and things will start to add up. 1 + 1 = 2, then 3, then 4, then more – much, much more!

    Be blessed

    Jaycee
    Jaycee´s last [type] ..Speaking of Which – Shouldn’t We All Be Millionaires By Now?

  2. June 10th, 2010

    Nick Says :

    HI NIcky

    You are so right about the funnel thing. Do you know what I am still getting sidetracked by all that shit its unreal!!! I am trying so bloody hard that I still think I’m doing it all wrong!!! Bugger.

    Anyway mate good to see your back on track and good luck my man

    Nick
    http:www.wrokfromhomeideas-nickstentiford.com

  3. June 12th, 2010

    Sally Neill Says :

    Hey Nicky,

    I love your accent!

    The funnel can really suck you in, some funnels are pure rubbish, but others do have you reaching for your credit card.

    I have banned myself from buying anything online just now unless it is totally essential.

    Anytime I go on a webinar, except the coaching ones, I expect that last 10-15 minutes to be a hard sell for something.

    I am glad you didn’t fork out your $1000, and I want to bet you never buy that software, because you will be racking in the cash and wont need it.

    Sally :)
    Sally Neill´s last [type] ..David Walker, Sally’s First Skype Interview…

  4. June 12th, 2010

    Nathan Rufus Says :

    Nicky how’s it going?

    The dreaded emails in the inbox!!!!

    You’ve definitely changed froma customer to a marketer now because you are now taking notice of how things are put to you and not what is being put to you.

    Great video and great post.

    Like you haven’t been about in a while but glad to see you back.

    Reach new heights,

    Nathan
    Nathan Rufus´s last [type] ..Blog Traffic Generation And Why Couldn’t Rome Be Built In A Day!?!

  5. June 14th, 2010

    Sean Beardmore Says :

    Hey Nicky,

    What’s occurring ? (sorry couldn’t resist)

    I’ll tell you what, that is tidy that is, your videos are compelling and keeps the viewer interested, and its great to hear you talking about the sales funnel, once you understand how the marketers are selling to you, add the best bits to the sales funnel. Including the emails you open, why did you open it? use the headline :-)

    BTW, Interested to hear some of your music. Got a project coming up where I could use your DJ skills, if the music is good of course ;-)

    take care

    Sean
    Sean Beardmore´s last [type] ..3-2-1 Lift Off! Simple Steps To Making Money Online’ Is Ready For Launch

  6. June 17th, 2010

    Matt Merrill Says :

    Hey Nicky!

    Where ya been!?! I have been bogged down lately but I am back catchin’ my stride!

    I like the videos. I think I may dabble in them here shortly…not sure what vid cam to get though. Any ideas??

    I definitely understand what you are going through. There is a lot of information and a lot of products out there right now. I have been pretty busy unsubscribing to most of the “gurus” that have been filling up my inbox lately.

    Keep up the good work. Talk to you soon.

    Matt
    Matt Merrill´s last [type] ..Soaking Up Traffic Knowledge…

  7. June 18th, 2010

    Darren L Carter Says :

    Hey Nicky,

    Good post. I agree with you. It’s really easy to get sucked into the funnels (that’s why they are there) but there is also really good stuff to learn from them that we can use for ourselves.

    Good Job with all the videos too!

    Peace,
    Darren L Carter
    Darren L Carter´s last [type] ..What Should I Ask An Atomic Bomb Survivor?

  8. June 19th, 2010

    Apolonia Chupik Says :

    Nice post. Just found it on Bing. Thank u for the useful info. Keep up the excellent work :)

  9. June 19th, 2010

    Anna Haller Says :

    Hey Nicky,

    Glad to hear you are doing well, I see you’ve been going video crazy like I have, which is a good thing.

    Doing the videos have been getting easier for me, it’s just the publishing part that’s giving me a headache right now, but I shall figure it out soon enough.

    Definitely agree that the key is learning how we are marketed to and use that to our advantage. After all those that know how to do this effectively and with dignity will come out as winners.

    I, like Sally am no longer purchasing things. When and if I need something then I will go for it but for now studying and then implementing is what I’m doing.

    Take care Nicky and talk soon!

    Anna
    Anna Haller´s last [type] ..Planning – The key to your success

  10. June 21st, 2010

    marica Says :

    Nicky!
    Hey mate you got some real cool videos running on your blog there…seems like you’ll be doing well with these…it does make more impact though, it gives life to the blog…i don’t think I’ll have mine up for some time. Pssst just managed on my
    second blog post, got the banner up ok, but still struggling with aweber form not fitting where it should! I know I have to go slower than most of you nick, but at least I’m here and we’ve got the community, like you said to me last time. Don’t know if you get this feeling, but I’m proud of all of you that have already achieved a lot, and I know one day I’ll be there too! I love this online marketing so much, I could stay days on end, but family is important too…just have to
    plan and balance.
    Do have a look at my blog and tell me what improvements you’d make when you have time please!

    Great to have you back! ;-)

    marica
    marica´s last [type] ..To carry on…

  11. June 21st, 2010

    Maria Perfect Says :

    You wouldn¡¯t believe it but I¡¯ve wasted all day digging for some articles about this. You¡¯re a lifesaver, it was an excellent read and has helped me out to no end. Cheers,

  12. June 22nd, 2010

    Glyn Lafferty Says :

    Hey Mate,

    Your getting this video thing down looking good.

    Sales funnels is a big thing if we get a good backend funnel we can have alot of offers coming at people at the one time.

    The guy on the webinar must have been doing some great marketing I was on Alex’s webinar before I joined his coaching his marketing was excellent thats why I’m here today.

    Talk to you soon mate and keep up the good work

    Glyn
    Glyn Lafferty´s last [type] ..Update On How My Product Is Coming Along

  13. June 26th, 2010

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